WP mail SMTP - How To Track Email Open Rates And Link Clicks
What is the best E-mail SMTP for WordPress?
The easiest answer is WP mail SMTP by WP Forms. This plugin has made e-mail deliverability easy for WordPress & is considered the most popular WordPress SMTP and PHP Mailer Plugin.
What is SMTP?
Simple Mail Transfer Protocol (SMTP) is an internet standard communication protocol for electronic mail transmission. Mail servers and other message transfer agents use SMTP to send and receive mail messages.
How does the SMTP work?
Email is submitted by a mail client (mail user agent, MUA) to a mail server (mail submission agent, MSA) using SMTP on TCP port 587. Most mailbox providers still allow submission on traditional port 25.
The original design of SMTP had no facility to authenticate senders, or check that servers were authorized to send on their behalf, with the result that email spoofing is possible, and commonly used in email spam and phishing.
WPForms is The best and most beginner-friendly form plugin and is used by millions around the world. It has an easy-to-use drag and drop feature that makes it easy for users to create beautiful, and responsive forms.
Users can create contact forms, email subscription forms, payment forms, Surveys and Polls, and so much more!
To use the WP mail SMTP plugin, download it by clicking on the link below, and go to WordPress > Plugins > Add New > Upload Plugin (TOP LEFT BUTTON) and simply upload your .zip file, then click install now. After you’ve done installation, click Activate Plugin.
Now that you have downloaded and installed the WP mail SMTP plugin, you may be wondering as how to use it. It is rather an easy process to do, and if you don’t know how to use it, well, here’s the way. Just follow the steps below.
1- How To Track Email Open Rates And Link Click?
You should know that Email open and click tracking is not available in the Lite version, so, you need to install the Pro version of WP Mail SMTP. Just go to their website and click on the download the pro version like shown in the picture:
2- Choosing a Mailer (E-mail Provider)
After downloading the pro version of WP mail SMTP, you now need to start with the installation process. First, you need to choose your E-mail Provider:
3- Turn on Open and Click Tracking
Now that you’ve finished setting up the mailer, you’ll want to check these 3 checkboxes. You’ll find these in the plugin settings in the Email Log tab. As shown in the pictures:
Head over to your WordPress site and go to WP mail SMTP > Settings > check Open Email Tracking & Click Link Tracking.
You can enable other features here if you want to.
4- View Opens and Clicks for Sent Emails
Now that you have finished with everything! Go ahead and view opens and clicks, to do so, you can view the Opens and Clicks in 2 places:
1) email log overview
2) individual email log page